Conversion
Why Indian businesses lose 60% of leads after 9 PM
Indians shop, browse, and message businesses late. Your sales team doesn't. The math behind 24/7 AI response — and what it does to conversion.
Feb 12, 20265 min read
BLOG
Notes from the field
Lessons from Indian restaurants, builders, clinics and salons using AI to answer every customer.
Channels
WhatsApp vs website chat — which one Indian buyers actually use
Data from 50,000 Indian buyer conversations: WhatsApp wins 78% of the time. Here's why, and how to set up both without splitting your team.
Feb 8, 20267 min read
Sales
Why lead scoring matters more than lead volume for Indian SMBs
100 leads with no scoring is worse than 30 leads with hot/warm/cold labels. Here's the framework Xyphro uses, and how it changes a small team's day.
Feb 3, 20266 min read